BJP slogan for Bihar ahead of polls next month comes in four words that sum up what the party believes is a winning strategy.
“Badaliye sarkar, badaliye Bihar (change the government, change Bihar),” say the posters, urging voters to reject the Nitish Kumar government for transformation in the state.
Party sources say the slogan of “parivartan or change‘ struck a chord with voters in last year’s national election and the same theme will dominate its Bihar campaign. The sources added that a decision had been taken to focus on ‘change’ as a campaign slogan and in meeting and campaigns, the BJP is expected to highlight how it wants to improve Bihar.
State capital Patna is covered in posters and banners. Judging only by numbers, Nitish Kumar has an edge.
Hundreds of banners and posters of the Bihar Chief Minister are concentrating on his good governance agenda and also on what his party, the Janata Dal (United), calls the false promises of the Prime Minister.
“Bahut hua jumlon ka waar, abki baar Nitish sarkaar ” (enough with the false promises, vote for the Nitish government), says one prominent banner.
“Mahilaon ko suraksha aur adhikar, phir ek baar Nitish Kumar,” says another.